

iA Private Wealth is a full-service investment firm; we offer assistance in many areas, ranging from the first stages of investment to Retirement Planning and Estate Planning, and are happy to answer any questions you may have.
We are registered in BC, Alberta, Ontario and Washington.
Meet The Team

Dean Bruce began working with Larry Myhre back in 1996 at what was then known as Great Pacific Management. Dean and Larry maintained their partnership, withstanding many company and industry changes, until Larry's retirement in December 2017. Dean is now the Senior Investment Advisor in the office, and with over 30 years in the industry, he is ready to help with all your investment needs, whether you are just starting your investment journey or are looking for ways to preserve your financial legacy.
Dean was born in North Vancouver but moved to Vancouver Island at an early age and grew up in Cobble Hill. He raised his own family here and enjoys all that Island life has to offer, from craft breweries and spectacular vineyards to ocean fishing and back-country exploring.
Dean has two adult children and a lab named Josie. He is proud to have served Duncan and the surrounding Cowichan Valley communities for his entire career.
Dean Bruce
Senior Investment Advisor, iA Private Wealth
Insurance Advisor,
Assured Insurance Services Ltd.*
Jennifer started working for Dean and Larry in 2012 as a receptionist. These days, as an Associate Investment Advisor, she is happy to help you with just about anything, from booking appointments to placing trades and discussing accounts, or addressing any operational questions you may have. Prior to joining Dean's team, Jennifer spent several years in the mortgage industry and has over 25 years of administrative and customer service experience. She is the go-to person in the office for questions related to estates, tax slips, documentation, or the client portal.
Jen was born and raised in Cranbrook, BC, and moved to the Island in 2006 to finish her degree. After obtaining her BA at UVic, she ventured north and now lives in Ladysmith with her husband, their two sons, and a bull terrier named Indy. In spring and summer you can find Jen hiking the many trails in the Cowichan Valley or trying to stay on her paddleboard at Transfer Beach. In fall and winter her spare time is spent almost exclusively in hockey arenas, either watching her sons play or taking part in a game with her women's rec team.

Jennifer Flynn
Associate Investment Advisor,
iA Private Wealth

Connor joined the iA Private Wealth team in 2024, after graduating from VIU. He is now an Associate Investment Advisor and is happy to help when you call or visit the office, whether you need an appointment booked, a trade placed, or are looking for assistance with an account or question. He has quickly become an invaluable member of Dean's office, with a particular emphasis on helping to craft portfolio proposals and examining strategies for how we can best meet our clients' goals.
Connor was born and raised in the Cowichan Valley and resides in North Cowichan with his wife and their Australian Shepherd, Tommy. He spent much of his childhood playing hockey, and later played Jr B and Jr A for the Kerry Park Islanders and Cowichan Capitals. He now enjoys spending time at the arena working with developing competitive players, and plans to merge his financial knowledge with his passion for coaching to help others achieve their financial goals. Outside of work, Connor enjoys golfing with friends and hiking local trails. In the winter months, he enjoys cheering on his two younger brothers as they pursue their own hockey dreams.
Connor Bissett
Associate Investment Advisor,
iA Private Wealth
iA Private Wealth Inc. is a member of the Canadian Investor Protection Fund and the Canadian Investment Regulatory Organization. iA Private Wealth is a trademark and a business name under which iA Private Wealth Inc. operates.
This is not an official website or publication of iA Private Wealth and the information and opinions contained herein do not necessarily reflect the opinion of iA Private Wealth. The particulars contained on this website were obtained from various sources which are believed to be reliable, but no representation or warranty, express or implied, is made by iA Private Wealth, its affiliates, employees, agents or any other person as to its accuracy, completeness or correctness. Furthermore, this website is provided for information purposes only and is not construed as an offer or solicitation for the sale or purchase of securities. The information contained herein may not apply to all types of investors. The Investment Advisor can open accounts only in the provinces where they are registered.
Products and services provided by third parties, including by way of referral, are fully independent of those provided by iA Private Wealth Inc. Products offered directly through iA Private Wealth Inc. are covered by the Canadian Investor Protection Fund, subject to exception. iA Private Wealth Inc. does not warrant the quality, reliability or accuracy of the products or services of third parties. Please speak to your advisor if you have any questions.
*Insurance products and services are offered through Assured Insurance Services Ltd., an independent and separate company from iA Private Wealth Inc. Only products and services offered through iA Private Wealth Inc. are covered by the Canadian Investor Protection Fund.

